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One of the biggest signs that your business is doing well is that it is growing. When it starts to grow, you might notice that your office suddenly feels a little cramped. While moving an office can be stressful, it is often necessary to ensure that your company can continue to flourish. From an IT perspective, it can be even more challenging.
When it comes to running a successful business, customer confidence is everything. It can make or break your business’ reputation. If you’re too reckless with your customers, why would anyone else be willing to sign on with you? Thankfully, there are plenty of ways you can build customer confidence, and technology plays a pivotal role in many of them. Today, we want to explore how you can build customer confidence through the use of business technology solutions.
How can you know when your organization should upgrade its technology infrastructure? The truth is that it’s not always immediately obvious when you should do so, as there are countless factors in play to consider at any given time. Today, we want to help your business determine when to bite the bullet and upgrade your technology.
While the word “audit” can easily be a scary thought for businesses, there are certain cases where an audit serves an organization’s direct benefit. Take, for instance, the ones that occur internally to identify and correct security issues and vulnerabilities. These audits are not only a positive endeavor for businesses; they’re extremely important to carry out.
Let’s talk about why this is and review a few standard practices you should prioritize as you go about this process.
Phishing is a pervasive threat nowadays, with businesses of any size or industry serving as prime targets. Understanding phishing and implementing effective prevention strategies is crucial for your entire team.
Let's explore how to reduce the effectiveness of phishing schemes against your business—in other words, how to prevent phishing from having an impact.
If you want your organization to be efficient, you must increase productivity. However, this is often easier said than done, as plenty of obstacles, communication challenges, and resource allocation issues can stymie even the most well-thought-out plans. Let’s look at how you can improve productivity for your business by considering these common issues.
Today’s businesses have more technology involved in their processes than ever, making it essential to have access to the support that will keep them in operation. Nowadays, that kind of support is best obtained through a relationship with a managed service provider.Now, I feel it is appropriate to acknowledge that all this is coming from a managed service provider… but that’s just because we feel strongly enough about the benefits of managed services to offer them over the traditional approach to business IT support and services.
Happy New Year! It’s officially that time when we all make resolutions meant to help improve ourselves, so why not include your business? Better yet, why not make business resolutions that you’re more likely to keep?
Let’s explore some of the ways that you can design your business’ resolutions to maximize the likelihood that you’ll keep them and benefit from them in the long term.
“Work smarter, not harder.” It’s solid advice, and especially could show its utility as you try to make changes in the new calendar year. Are your processes clear, and crucially, are the outcomes they are designed to reach optimized for success?
This is where something known as SMART goals are useful. The SMART goals framework is a formula by which the most effective goals can be created, because these goals are designed to be specific, measurable, attainable, relevant, and timely. What is it that you intend to accomplish, by exact guidelines, and is possible to accomplish in a set time that will ultimately benefit your business?
By framing all of your goals in this way, you can prime yourself and your team to accomplish them more effectively.
Speaking of your team, you may want to commit some focus to bringing your team more into the fold as you strategize your goals. This will help you create goals that ensure that they remain engaged and comfortable while they work.
One way to do this is to promote the idea of shared responsibility in the workplace. Try to create resolutions that everyone can take part in, working together to collaboratively accomplish a goal. For your part, you should also resolve to readily provide employees with opportunities for professional growth and development. The more your team is able to do, the more your business can do… and the more engaged your team members will be, especially when there’s a clear path for them to improve.
It also benefits you and your business to provide your team with various wellness benefits and work/life balance-based perks. Providing opportunities to your team will make them more likely to stick around and enjoy them.
So, you’ve figured out a goal.
Now what?
While having a goal is an important part of improving your business, it’s only going to get you so far without a strategy that helps you progress toward that goal. Analyzing your objectives and determining how to accomplish them will make it easier to do so.
Try subdividing some of these larger tasks into their smaller parts, making an overwhelming prospect much more manageable and approachable. This also makes it easier to adjust different parts of your plan to improve the outcome that results from it.
On the topic of adjusting your strategies over time, it is much easier to do so when you have historical data to rely on. Make sure that you are keeping records that describe the progress you’ve made and the challenges you’ve encountered. Having this information will put you in a better position to improve your overall performance. Plus, it enables you to keep up your team’s motivation by celebrating the successes this data brings to light.
It also helps to seek out feedback from various parties in order to get the benefit of numerous perspectives. One person’s role—for instance, your own—may not give you a critical insight that strongly impacts the end result of your efforts. Crowdsourcing viewpoints from your team can give you a fuller, more accurate picture of whatever it is you are trying to accomplish, allowing you to more effectively make any changes or improvements.
When you consider that MSPNetworks is one of the most dedicated managed service providers in New York, it was only a matter of time before we referred to your business’ IT. However, that doesn’t make it any less true that utilizing the right technology makes it far easier to accomplish your objectives, including those related to your New Year’s resolution.
You wouldn’t use a hammer to measure how big a piece of furniture was any more than you would use a tape measure to set some nails. The same goes for the information technology that your business puts to use—matching its purpose to the objective you’re trying to meet will make your job (and by extension, your life) much simpler.
Let’s face it: New Year’s resolutions are hard to stick to. Fortunately, you don’t have to commit to your business’ new strategies without help. MSPNetworks can be there to provide the IT services and solutions that can help with all of the steps we mentioned here, as well as any others your business may require. Give us a call at (516) 403-9001 to learn more.
Did you know that a lot of technology investments go over budget or don’t necessarily provide the return that was intended? With technology playing such an important role in business, getting the right technology to fit your business is critical to your efficiency efforts. It’s not always as easy as identifying features in a huge software profile or using the cloud for everything. In today’s blog, we offer five useful tips to help you make informed decisions about your business’ technology.
Before you start shopping for technology, conduct a thorough assessment of your business requirements. You’ll want to identify the specific problems or inefficiencies you want to address, and then consider how implementing certain technologies can help. Create a list of must-have features and functionalities, as well a budget that you need to come in under.
Technology evolves rapidly, so it's important to stay informed about the latest trends and advancements. Subscribe to industry publications, attend trade shows, and follow tech blogs to keep up with the latest developments. Make sure you understand how emerging technologies could benefit your business.
Don't hesitate to consult with experts or hire a technology consultant if needed. They can provide valuable insights and guidance on the best solutions for your business. Professionals can help you navigate complex decisions and ensure you make the right technology choices.
Whenever possible, try out different technologies through pilot programs or trial promotions. This allows you to assess how well a particular technology aligns with your business needs and how your team adapts to it. It's a wise approach before making large financial commitments.
Think about the long-term impact of your technology choices. Consider whether the technology can scale as your business grows. Additionally, ensure that the chosen technology can integrate with your existing systems and software. Seamless integration can save time, reduce errors, and improve overall efficiency.
At MSPNetworks, we work with New York businesses every day to help them be their very best and we hope that you make great technology choices. If you need assistance doing so, however, don’t hesitate to give our technology experts a call today at (516) 403-9001.
Running a business may never be totally smooth sailing, but it doesn’t have to be a complete grind all the time either. Managing complexities with your business’ technology is a good way to ensure that things move ahead with some efficiency. Today, we look at four ways to effectively handle complexities in the realm of business technology.
The first thing that has to happen is that you need to assess your business’ goals then work to align technology initiatives with these goals to ensure that any IT investments contribute directly to the success of the business. You’ll want to create a comprehensive technology roadmap that outlines how different systems and technologies will evolve over time. This roadmap should account for strategic changes inside of a business and allow for the integration of emerging technologies that can bring better efficiency.
If possible, you’ll want to select technology that is scalable and can grow with the business. Scalable systems are better equipped to handle increased complexity and the quickly growing data volumes that businesses have today. Another thing that has to be considered is how to improve data flow. One of the best ways to do this is through integration, as it ensures that data flows efficiently across the organization, reducing the complexity of structuring data.
Cybersecurity is one of the most pressing issues any organization has. One of the best ways to thwart risk is to monitor your systems. By implementing a robust cybersecurity framework and regularly monitoring endpoints for potential vulnerabilities, you can better detect and respond to security threats in real-time, minimizing the risk of data breaches and other cyberattacks.
You’ll also want to educate employees on cybersecurity best practices. Establish clear policies and procedures for data protection and ensure that employees are well-informed and trained to follow them.
The last point is about building business agility. You’ll need to embrace agile project management methodologies to increase flexibility and be able to respond to your changing needs. Additionally, your business can become more agile with a comprehensive cross-platform training program. The more people that know how to do a job, the more apt that you’ll be able to complete a project efficiently and effectively.
By adopting these strategies, organizations can navigate the complexities of technology and position themselves inside their market. It’s best to regularly reassess and refine your business’ approach to stay ahead of emerging challenges and opportunities. If you need help getting started, give IT experts at MSPNetworks a call today at (516) 403-9001.
Ransomware has rapidly climbed to be one of the most dangerous and feared malware attacks that is used nowadays. It’s gotten to the point that, if you wish they would just stop, we can hardly blame you.
Unfortunately, there is no reason to believe that ransomware is going anywhere.
Let’s go over just a few of these stats to really put the situation into perspective:
Clearly, ransomware is here to stay. As a result, you need to be prepared to prevent it from interfering with your business.
In the vast majority of cases, ransomware is spread by taking advantage of the end user. Therefore, user training and testing is paramount.
Make sure that your team is aware of the threat of ransomware—what it is, how it works, and how to spot it. Teach them about phishing attacks, which are frequently used to spread ransomware, and general data security practices. Evaluate their readiness to avoid phishing and other cyberthreats regularly, and in addition to targeted training to resolve any identified shortcomings, make sure that all of your team members are maintaining their security practices with regular training and evaluations on the basics.
This is, admittedly, a lot…but it also isn’t something you have to tackle alone. We’re here to help. Reach out to us for assistance with your inclusive cybersecurity needs, as well as general IT maintenance and management, by calling (516) 403-9001 today.
Productivity is the lifeblood of any business, and understanding what it entails is paramount for every decision-maker in the corporate world. The concept of productivity is highly contextual, as no two businesses operate in the same way or are managed identically. Today, we present a set of key performance indicators (KPIs) that you need to consider. These twelve metrics will assist you in gauging whether your business is meeting productivity expectations or falling short.
Keeping a close eye on your revenue and sales figures is a fundamental productivity gauge. Monitor trends, compare them with previous periods, and establish attainable sales targets.
This metric calculates the percentage of revenue that remains once you deduct the cost of goods sold (COGS). A higher gross profit margin signals superior productivity in generating profits from your core operations.
Net profit margin measures the percentage of revenue remaining as profit after all expenses, including operating costs, taxes, and interest, have been subtracted. A higher net profit margin indicates a higher overall business efficiency.
Calculating the cost of acquiring a new customer is crucial. Divide your marketing and sales expenses by the number of new customers acquired. A lower CAC suggests improved productivity in gaining new customers.
CLV determines the total revenue a customer is expected to generate during their tenure as a customer. It helps in evaluating the long-term productivity of your customer base.
Assess the productivity of your workforce by tracking metrics such as sales per employee, revenue per employee, or units produced per hour worked.
The speed at which you sell your inventory is vital. Calculate this by dividing the cost of goods sold by the average inventory value. A higher turnover indicates efficient resource utilization and enhanced productivity.
Monitor how employees allocate their time, and consider employing tools like time-tracking software to identify areas of inefficiency and optimize resource allocation.
Evaluating how well your team executes projects and meets deadlines is particularly critical for service-based businesses or those engaged in project-based work.
Regularly monitor your cash flow to ensure you have sufficient liquidity to meet financial obligations. A positive cash flow is indicative of efficient financial management.
Assess employee morale and satisfaction through surveys or feedback mechanisms. High employee engagement is often linked to increased productivity.
Calculate the percentage of customers who continue to do business with you over a specified period. A higher retention rate underscores the effectiveness of your customer relationship management.
By tailoring these metrics to align with your unique business objectives, you can gain a perspective that guides you in making necessary adjustments to meet your specific needs. Regularly reviewing these KPIs is essential for continuous improvement. By embracing data-driven decision making, you can empower your small business to enhance its overall performance. To discover more about how our services can assist you, don't hesitate to reach out to us at (516) 403-9001 today.
Let me ask you: how confident are you that all of your data is in your control? How confident are you that you have access to it as you need it? How confident are you that it is properly secured, wherever it is being stored?
These are all important, arguably critical, questions to know the answer to. They are also all questions that are best answered by storing your data centrally.
Let’s explore why centralized data storage is so important for today’s businesses and their success.
Centralized data storage is pretty much what it says on the box. Instead of keeping your business’ data spread out amongst disparate devices, it’s kept on a central, shared device. There are a lot of reasons that this is the better option, particularly where your business’ data continuity is concerned.
How much control do you have over your employees’ personal devices? If yours is like most businesses, very, very little. Therefore, any of your business’ data that makes its way to one of these personal devices is effectively lost to you. Using a centralized storage space that your team can remotely access if needed makes it far, far easier to keep track of your data.
On a related note, by ensuring all of your data is in a centralized location, it becomes far easier to put all the proper security in place to keep it safe. It also makes it easier to keep your data properly backed up, as again, it’s easier to keep track of it and protect it.
Thirdly, by keeping all your data in a single, safe place (outside of your backups, of course), it is easier to properly manage your team’s ability to each access the data needed for their roles—and just as importantly, restrict team members from accessing the data they have no need for, following the principle of least privilege.
Long story short, centralized storage space is just the better option for businesses, particularly those that rely on collaboration. We can help you set up your business to utilize such a storage strategy. Give us a call at (516) 403-9001 to learn more.
The threats for businesses to get hacked or deal with data breaches of some type are more pressing now than at any other time in the digital age. It’s as if there are thousands of cat burglars on the prowl looking for a way into your business. If one of them is successful, it can bring some severe consequences for your business including financial loss, reputational damage, and even legal issues. In this week’s blog we will go through some of the actions you need to take in the case of a network breach.
The first step in responding to a data breach is to identify and contain the incident. This involves promptly reaching out for help. This means contacting IT experts, legal advisors, and public relations representatives. The team should work together to investigate the breach, determine the scope of the incident, and take immediate action to stop any further unauthorized access.
After containing the breach, it is crucial to secure the affected environment to prevent any additional damage. This may involve isolating affected systems, changing passwords, and implementing stronger security measures. Businesses should also ensure that all software and systems are up to date with the latest security patches to minimize vulnerabilities.
Once the breach is contained and the environment secured, businesses need to assess the impact of the data breach. This involves identifying what types of data were compromised, how many individuals or entities are affected, and evaluating the potential risks associated with the breach. This assessment will help in determining the appropriate steps to take next.
It may seem like you are shooting yourself in the foot by doing so, but ethically, businesses have a responsibility to inform individuals or entities whose personal or sensitive data may have been compromised. The notification should be clear, concise, and provide relevant details about the breach, including the types of data exposed and any actions that affected parties should take to protect themselves. Consult legal advisors to ensure compliance with applicable data breach notification laws and regulations.
Maintaining open and transparent communication with stakeholders is crucial during a data breach. This includes informing employees, customers, partners, and other relevant stakeholders about the breach, the actions taken to address it, and any ongoing efforts to prevent future incidents. Clear and frequent communication will help rebuild trust and maintain a positive reputation.
Data breaches are a significant threat to businesses, but by following these best practices, organizations can effectively respond to such incidents. By prioritizing data security and implementing robust preventive measures, businesses can protect their sensitive information and maintain the trust of their customers as well as employees and other stakeholders. If you would like help setting up your business’ cybersecurity policy, give the IT professionals at MSPNetworks a call today at (516) 403-9001.
For the small business, technology is an issue; and reasonably so. For something that holds so much importance for an organization, there are bound to be problems attached. These problems can disrupt efficient workflows and ruin some situations. In this week’s blog, we will take a look at four things you can do to cut down on your technology troubles.
One of the simplest yet most effective ways to minimize technology problems is by keeping your software up to date. Software updates often come with bug fixes, security patches, and performance enhancements. By regularly updating your operating system, applications, and antivirus software, you can ensure that your devices are equipped with the latest features and protection, reducing the likelihood of encountering technical issues.
Data loss can be a nightmare, especially when it comes to important files, photos, or documents. To prevent the devastating consequences of data loss, it is crucial to establish a robust backup system. At MSPNetworks, our BDR service not only provides you with network attached storage that is updated as data is added and changed, it also pushes that backup to the cloud so if something were to happen to your hardware, your data is safe.
The internet is full of potential threats, including malware, phishing, and malicious websites. To cut down on technology problems, it is important to adopt safe browsing habits. This includes being cautious of suspicious emails, avoiding clicking on unknown links, and refraining from downloading files from untrusted sources. Additionally, installing a reliable antivirus software and keeping it regularly updated can provide an additional layer of protection against online threats.
Sometimes, technology problems can be extraordinarily complex. They are often well beyond our expertise. In such cases, seeking professional assistance can be a wise decision. Enlisting the help of IT professionals can actually save your business time and money rather than wrestling with an issue and sustaining your organization’s downtime.
Our team of IT experts can provide the proactive management and comprehensive IT support your business needs to ensure that your information systems stay up and run optimally. Give us a call at (516) 403-9001 to talk to one of our knowledgeable consultants.
There are quite a few platitudes that we support, in terms of business IT. Some that we haven’t really touched on, however, are Schofield's Laws of Computing. Let’s fix that today by reviewing where they came from, and what these laws entail.
Jack Schofield, born in Yorkshire on March 31, 1947, spent decades writing for The Guardian until his passing in 2020. His work appeared in numerous tech-centric media outlets throughout his tenure, but his best-known contribution is the collection of best practices that he published while working for The Guardian, which he referred to as his Laws of Computing. While the first of these laws is about two decades old at this point, they still offer critically valuable advice for businesses.
These laws are as follows:
Let’s take a closer look at each of these tenets.
Let’s say that Jane Q. Businessperson works with Initech for her business’ cloud services, which help support her organization’s extensive data storage and software needs. However, one day, Initech is bought out by ACME, resulting in changes to the terms of service and the pricing structure. According to Schofield’s First Law, Jane Q. Businessperson should have no issue migrating her data out of Initech if she does not accept ACME’s new terms.
This principle of ensured data portability covers any reason a company would want to remove their data from a given software or service, from end-of-service events to those we highlighted above.
While “redundant” isn’t usually seen as a positive attribute, Schofield posits that your data absolutely needs to be—and for more reasons than we would normally emphasize, too. Naturally, data that is redundant means that you have at least one other copy to fall back on if something were to happen to the original data…and that “something” could be caused by an alarming variety of circumstances.
There’s the usual suspects, of course—lost or malfunctioning devices/infrastructure, user error, and criminal activity—but Schofield also referenced other possibilities, such as issues on the provider’s side. What if the cloud provider hosting your data goes out of business?
All of this is to say that the more copies of your data you have in different places, the better.
We’re not going to pretend that today’s necessary cybersecurity measures are any fun. They aren’t. However, with alternative means of storing data now available, and more data than ever presenting value for cybercriminals, it is important to keep in mind that the easier you find it to access your data, the more likely it is that someone without authorization will be able to as well.
Are the countless multi-factor authentication prompts annoying? Absolutely—but “annoying” doesn’t begin to describe how a successful cyberattack against your business would feel.
Through the managed services that we here at MSPNetworks offer, we can ensure that your business’ technology follows all of these laws, along with many different compliance requirements and otherwise sound business security and productivity practices. Give us a call at (516) 403-9001 to learn more, and to set up a complete technology evaluation.
If your time is anything like mine, you often find it taken up by task after task, with all these responsibilities fighting for your attention. You’ve probably found yourself staring at your to-do list, trying to figure out what to tackle next, more times than you’d care to admit.
To help prevent this from becoming an ongoing issue, I wanted to share a tool that can help you sort out your priorities called the Eisenhower Matrix.
Let’s take a few moments to delve into the history of the Eisenhower Matrix, and how it can be used to assist you in managing your responsibilities.
Back in 1954, President and five-star general during WWII Dwight D. Eisenhower made a speech where he said, quoting a university president who went unnamed:
“I have two kinds of problems, the urgent and the important. The urgent are not important, and the important are never urgent.”
Three and a half decades later, author Steven Covey used these words to create a task management system called—amongst other things—the Eisenhower Matrix, which appeared in his renowned book, The 7 Habits of Highly Effective People.
The system breaks tasks down into levels of relative importance and urgency. Important tasks are those that contribute to your long-term goals, while urgent ones are those that demand your attention at a given moment. By combining these aspects in different ways, you can assign different levels of priority to different tasks and outline how each should be approached:
This gives you the means to properly prioritize your and your team’s responsibilities in a simple and effective manner.
While the Eisenhower Matrix can help guide your schedule to be its most effective, MSPNetworks can help you acquire and equip the tools to keep your team members on track. Reach out to us at (516) 403-9001 to learn more about the services and solutions that we can provide.
Do you have an old Google account that you created years ago, only to replace it later with one that is more on-brand and less filled with spam messages? You’re not alone, but as you might expect, these accounts can create more problems than they are worth if you let them sit around unused for too long. Perhaps that is why Google is planning to shut down any old Google accounts that have remained dormant for the past two years.
The change is scheduled to start sometime in December of 2023 (although it’s possible that Google is already taking some action on older accounts), and it could impact users of Gmail, Google Drive, YouTube, Google Calendar, Google Docs, Google Meet, and Google Photos. YouTube accounts with videos shared are exceptions to the rule, as are accounts with open subscriptions. Furthermore, this change will impact only users of personal Google profiles, not those tied to workplaces or educational institutions.
If you want to save your old Google account from being deleted, then you need to do one simple thing: log into it. This activity will show Google that your account is being used and, therefore, should not be deleted. Just about any activity you perform in your Google account will constitute using it, too, such as performing a Google search while signed in, opening an email, watching a YouTube video, etc.
The reasoning behind this change makes sense, too, as Google hopes that this mass deletion of unused accounts will help make security easier. Considering that these accounts are old, their credentials have not been updated in years. This means that they could very well be susceptible to security concerns and breaches. These accounts are also less likely to have two-factor or multi-factor authentication implemented for them.
So, we recommend that you consider your Google accounts and whether or not they have anything important stored in them… before it’s too late to do anything about it.
As for password security on your current accounts, we recommend that you work with complex, unique passwords or passphrases that are easy to remember and difficult to guess. Furthermore, a password manager can be used if you’re concerned about remembering the many passwords that are expected of you. There are plenty of options out there to choose from.
Additionally, multi-factor authentication—utilization of something you own (a smartphone); something you know (a password or passphrase); and something you are (biometrics)—can be remarkably helpful for account security.
For more assistance with business account security, be sure to contact us at (516) 403-9001.
Learn more about what MSPNetworks can do for your business.
MSPNetworks
1111 Broadhollow Rd Suite 202
Farmingdale, New York 11735